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Old 02-18-2025, 12:19 PM   #1
1320racer
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Default Re: If going to Orlando please read. We're filming

Mike, if the effort is to attempt to grow the sport, the challenge is getting the content to the right audience and that’s not boomers or Gen X, but rather Millennials, Gen Z and Alpha.

Problem is none of them wants to see a TV show about old cars and the old guys that race them with handicapped starts. So my advice is focus on the newer factory hot rods and younger drivers. Otherwise you’re just pandering to a demographic that’s already involved or a fan.

Bring the right race content to TV and supported by YouTube channels is the key, evident by the past huge success of Street Outlaws and No Prep Kings though it appears even their time has passed now.

The only way what we do survives no mind grows in the years and decades to come is, America has to fall in love with their cars again, to create a car culture that will culminate in high school parking lots across this country as it once did.

Last edited by 1320racer; 02-18-2025 at 12:28 PM.
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Old 02-18-2025, 12:43 PM   #2
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Default Re: If going to Orlando please read. We're filming

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Mike, if the effort is to attempt to grow the sport, the challenge is getting the content to the right audience and that?s not boomers or Gen X, but rather Millennials, Gen Z and Alpha.

Problem is none of them wants to see a TV show about old cars and the old guys that race them with handicapped starts. So my advice is focus on the newer factory hot rods and younger drivers. Otherwise you?re just pandering to a demographic that?s already involved or a fan.

Bring the right race content to TV and supported by YouTube channels is the key, evident by the past huge success of Street Outlaws and No Prep Kings though it appears even their time has passed now.

The only way what we do survives no mind grows in the years and decades to come is, America has to fall in love with their cars again, to create a car culture that will culminate in high school parking lots across this country as it once did.
First thing I plan to do is get data. From years of business, I've learned that whatever I think consumers will do, they tend to do the opposite. My goal for this year is to get as much data as I can on what people are viewing at least within the channels I can control. Then I can work with other people with channels to try and gain some traction.

I can only do so much, but if I can show data to decision makers within NHRA and other places, then maybe we can get somewhere.
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Old 02-18-2025, 12:58 PM   #3
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Default Re: If going to Orlando please read. We're filming

The NHRA doesn?t have a clue as to how to keep this from dying and those in charge don?t appear to care.

Good luck.

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Old 02-18-2025, 02:02 PM   #4
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Default Re: If going to Orlando please read. We're filming

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The only way what we do survives no mind grows in the years and decades to come is, America has to fall in love with their cars again, to create a car culture that will culminate in high school parking lots across this country as it once did.
whoah whoah whoah, EB for president?? Well said, I completely agree. I also agree that I don't really know how we do this

Also, McCandless, I plan to be there this weekend and would be more than happy to be filmed and speak with Steve about my car and class racing Journey!
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Old 02-18-2025, 04:57 PM   #5
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Default Re: If going to Orlando please read. We're filming

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Problem is none of them wants to see a TV show about old cars and the old guys that race them with handicapped starts. So my advice is focus on the newer factory hot rods and younger drivers. Otherwise you?re just pandering to a demographic that?s already involved or a fan.
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whoah whoah whoah, EB for president?? Well said, I completely agree. I also agree that I don't really know how we do this
Sorry fellas but I just posted a Stock Eliminator video 5 short days ago which includes old cars, a handicap start, and a slightly older guy (sorry John!) and it's gotten 811K views already.
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Old 02-18-2025, 06:35 PM   #6
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Default Re: If going to Orlando please read. We're filming

What is the name of the YouTube channel ?
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Old 02-18-2025, 07:53 PM   #7
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What is the name of the YouTube channel ?
https://www.youtube.com/@mccandlessa...o6509/featured
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Old 02-18-2025, 07:57 PM   #8
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Default Re: If going to Orlando please read. We're filming

I don't do fag book but good for you.
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Old 02-18-2025, 08:02 PM   #9
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Default Re: If going to Orlando please read. We're filming

Just subscribed, I think it's an excellent idea as you first put it!! Steve giving a colour commentary to Stock and SS cars?? COOL!!

Already Subbed to Bobby Fazio as well.









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Old 02-19-2025, 12:43 AM   #10
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Default Re: If going to Orlando please read. We're filming

Subscribed can't wait to see your S and SS videos !
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