Re: NHRA Marketing Strategy, or Lack Thereof..
Quote from S Stock 1373. "I have not one single friend from high school or college that knows anything about drag racing aside from what was portrayed in the Fast and the Furious."
Tell me about it....I have 12 grandchildren and the older ones know more about the make and models of ricer's than I'll ever care to think about. One time I brought one of my grandsons down to the shop when we were restoring one of Dick Landy's 68 Dart stick cars. I tried to give him a history lesson of the car and the driver, but afterwards he asked..."Grandpa, that car looks cool. Are you gonna put NOS in it?" I had to shake my head.
Whether it be NHRA or even a grass roots car club, we must get the younger generation involved in drag racing if the sport is to survive.
When I was young, we had Revell 1/32 scale models to build, Rat Fink T shirts, Hot Wheel collectable cars, home town heroe's and a school teacher who volunteered his time on Saturdays to bring a small group of us kids to watch the races at Minnesota Dragways.
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