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Old 01-17-2020, 01:52 PM   #1
bykr
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Default Re: Ford shuns Stock and Super Stock support
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Originally Posted by jwsamuel View Post
Please explain how sponsoring sportsman racers will help Ford sell trucks and SUVs.

How would it help build the Ford brand?
Really? It builds brand loyalty, dealer support,etc.
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Last edited by bykr; 01-17-2020 at 02:15 PM.
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Old 01-17-2020, 03:05 PM   #2
jwsamuel
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Default Re: Ford shuns Stock and Super Stock support
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Originally Posted by bykr View Post
Really? It builds brand loyalty, dealer support,etc.
Among a very small group of people who are probably not among Ford's target market.

Why would dealers care? They want Ford to spend money that brings feet onto the showroom floor.
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