Quote:
Originally Posted by Jesse Kershaw
I don't believe for one second they don't have the resources to have happy customers, make money and build the brand. I've seen it, I've done it. And I know the amount of resources they have. Sportsman Racers feeling abandoned is not a resource issue.
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Please explain how sponsoring sportsman racers will help Ford sell trucks and SUVs.
How would it help build the Ford brand?