[Dave Kommel]

The reason they usually drop the traditional names when have a title-rights sponsor is that having a traditional name makes it easier for the media to just call it by the traditional name without using the sponsor's name. If it's the ClassRacer Keystone Nationals, it's easy to just call it the Keystone Nationals, but if it's just the ClassRacer Nationals, they almost have no choice but to use the sponsor name.