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Old 10-18-2011, 02:58 PM   #3
Mike Pearson
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Default Re: How do we promote sportsman type racing?

Personally i think we as racers put on a great show right now. If you like cars, trucks trailers or anything mechanical than you would like the drag races. one of the main problems we have right now is the track owners are not promoting their product. It is easier for them to sit back and do nothing to advertise the major events at their facility. What has happened lately is the track operators want to raise the gate fees for the racers so they pay their own way. The promoters need to get the main stream media in the local area of the races to do some radio and TV advertisement. Such as local interest stories of the racers that will be attending the events. Show some footage of previous events on the local news sports section. I dont know when the last time I saw anything on the local TV sports section other than the "Ball sports"and maybe a little NASCAR. Last weekend when indy car racer Dan Weldon was killed it made the head lines in the paper. something is wrong when it takes someone getting killed to get racing into the headlines. First you have to inform the spectators when the event is happening then you have to get the spectator interested in what is happening at the event. 3rd you have to give them good value for the dollar spent. Reasonable gate fees, food and drinks. Then you have to have a really good announcer that knows the racers and the program and is able to entertain the spectators and teach them what is happening on the track.
Drag racing is the most friendly form of racing for the spectator. They can walk through the pits and see the cars up close and talk to the drivers and crew. A day at the drags is a full day of entertainment.
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