Re: Marketing Sportsman Racing
Joe,
If you get a chance check out an ADRL event. Free tickets for anyone who want to locate them, one of the best shows around and one of the best promoters in auto racing. I have crewed the last two seasons on the Bankston Boyz Racing Pro Nitrous(nitrous Pro Mod) and have seen record crowds and spectators turned away at many events. The National Guard and others have stepped up and Kenny has forged a new way to market drag racing to sponsors. We have had 36-40 nitrous cars at many events qualifying for a 16 car field and so have almost all the other classes except for Extreme Pro Stock. A very racer friendly and spectator savvy organization. They run Pro Extreme(blower/turbo Pro Mods), Pro Nitrous(nitrous Pro Mods), Extreme Pro Stock(mountan motor Pro Stocks), Extreme 10.5(outlaw 10.5 cars), Pro Extreme Motorcycle, and Pro Junior Dragster. Two day, great shows for fans. All but Pro Junior Dragster are heads-up classes so new spectators don't have a hard time understanding dial-ins and breakouts.
We runner-upped at Memphis and won at Houston and it was pretty awesome. Our first 3 second 1/8th mile pass happened in Houston and they had us come back down return road and had the crowd all into that fact. The winners circle at Houston was bigger than what I've seen for the pros at both NHRA and IHRA events.
If sportsman racers had a promotoer like Kenny then much could be possible.
JMT.
Ron
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#4892 J/SA. We are what we repeatedly do. Excellence then, is not an act, but a habit.”
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