Divisional Spectator Attendance

[SBillinson]

There's almost nobody in the stands at divisional races. I imagine there's little to no marketing to promote attendance, such as radio or TV ads.

An idea would be to give two spectator tickets to each paid participant under the condition that they are not to be used to cover crew members.

The purpose of the program is to get spectators in the stands (i.e., not to get friends and family in for free who are going to lounge around the motorhome all weekend).

If the participant doesn't respect the conditions, then they no longer receive tickets.

Getting people in the stands could increase interest for long term growth. It would also increase concession sales and maybe help vendors.

Any other ideas?

[Mike Jones]

Originally Posted by SBillinson

There's almost nobody in the stands at divisional races. I imagine there's little to no marketing to promote attendance, such as radio or TV ads

Any other ideas?

Fuel Altereds

[partsbob67]

go to the local parts stores and give them tickets to hand out.

[427FE]

The .90 stuff is very hard to watch.

[Race Wife]

A/FX Match Races?

[Brett C]

No Problem Raceway had lots of tickets floating around and the place was packed! Well done by Nelson and group.

[SBillinson]

Originally Posted by Mike Jones

Fuel Altereds

I used to race at Rocky Mountain Raceway in Utah, and they used to pack the place on Friday and Saturday nights for Street, Pro and Super Pro.

They used to book Wheel Standers, Jet cars and local Alcohol cars for runs between eliminations. The stands would be full for the exhibition cars and would stay full for the bracket cars.

It's good marketing and everyone benefits.

[SBillinson]

Originally Posted by 427FE

The .90 stuff is very hard to watch.

That's a very polite way to say "impossible to watch."

Most .90 racers say that the race is on the finish line not the starting line, which is probably true.

It would be nice to have competent announcers who explained that point and encourage spectators to go to the finish line if they want to see what the class is all about.

Stands at the finish line and PA speakers would be good for all classes.

[SBillinson]

Originally Posted by Brett C

No Problem Raceway had lots of tickets floating around and the place was packed! Well done by Nelson and group.

I couldn't agree more. It'd be good to also have racers invest in getting spectators into the stands. You could almost call it "giving back."

The WFO program for Comp should be adopted in every division. It's awesome to see.

Something similar could be done for stock and super stock. An exhibition would be nice. Choose a class with the highest car count, and do some heads up runs.

There are lots of ways to reinvigorate class racing. Some tracks do a great job, like No Problem, while others don't seem to care.

[Bobby DiDomenico]

Originally Posted by SBillinson

That's a very polite way to say "impossible to watch."

Most .90 racers say that the race is on the finish line not the starting line, which is probably true.

It would be nice to have competent announcers who explained that point and encourage spectators to go to the finish line if they want to see what the class is all about.

Stands at the finish line and PA speakers would be good for all classes.

They long ago removed the stands near the finish line at Joliet. How many tracks currently have stands at the finish line?
Since you brought the topic up, do the televised Division races have a finish line camera? For the fans in the stands I've talked with, Stock and Super Stock are won at the finish line as well.