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-   -   Natl.Dragster reader average income (https://classracer.com/classforum/showthread.php?t=32635)

Mike Taylor 3601 04-06-2011 07:03 PM

Natl.Dragster reader average income
 
It says average annual household income of ND readers is$90,400.00,If I quit reading Natl. dragster that might break $100,000.00.
Mike Taylor3601

The Hawk 04-06-2011 07:26 PM

Re: Natl.Dragster reader average income
 
How in the hell would those yo yo`s know that? Sounds like the economy is better everywhere in NHRA`s eyes! I beg to differ.

Dennis P Chapman 04-06-2011 07:38 PM

Re: Natl.Dragster reader average income
 
Who the hell came up with those numbers.

Michael Beard 04-06-2011 07:41 PM

Re: Natl.Dragster reader average income
 
The Board of Directors all have a subscription.

Ed Fernandez 04-06-2011 07:42 PM

Re: Natl.Dragster reader average income
 
Tom and Peter and Graham and the two new guys.Who else?Me,I'm po.

Tod Lane 04-06-2011 07:45 PM

Re: Natl.Dragster reader average income
 
Comma in the wrong place maybe?

Dragsinger 04-06-2011 07:47 PM

Re: Natl.Dragster reader average income
 
It is a strange turn of events for me about drag race news papers. Some years ago I poured over every page, several times, checking out all the details.

These days I barely glance at them. And it is not just the IHRA & NHRA papers. At the shop we get Engine Builder, Tire Dealer, Motor Age, MOPAR news,Tool Talk, stuff from PBM & Motor State Distributing, and on and on, something like that is in the box every day.

Mostly I pitch them in the trash.

For me the main reason is access to all the info we have on the web. If I need something from PBM I just go on-line and check it out. No need to look for it in some miss filled news flier.

For racing news, instant news is on-line 24/7 What ever comes in the mail is about 2 weeks old.

Just more examples for our changing world.

Myron Piatek 04-06-2011 08:16 PM

Re: Natl.Dragster reader average income
 
Just an objective question and certainly not meaning to stick up for NHRA.....but wouldn't "household income" include everyone in the household? (i.e.: husband & wife)

Perhaps as a marketing ploy, they use "household" to jack up the numbers for the sake of advertisers instead of "individual" readers. At first glance, it would look like their readers would have more money to spend with their advertisers. Somehow I don't think that most wives would be part of the target audience most ads are for. ;)

But Beard is right. The board of directors would likely up the average quite a bit! :p

Ed Fernandez 04-06-2011 08:19 PM

Re: Natl.Dragster reader average income
 
Larry get subscriptions to Hemmings Muscle Cars and Hemmings Classic Cars.Both are superb.I read every issue cover to cover.You learn something new in every issue.I don't read any of the drag racing rags.I don't need to know every bit of info about chevy,chevy,
chevy,ford,chevy,chevy,mopar and maybe just maybe an AMC powered AMC once every two years.

partsbob67 04-06-2011 10:14 PM

Re: Natl.Dragster reader average income
 
x2 on hemmings muscle car!


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